About Josh Goldblum
Josh has over 20 years of experience in art and emerging tech. He started his career as a new media specialist at the Smithsonian American Art Museum, where his focus was on using design and technology to make art and culture more captivating and accessible.
17 years ago he created his freelance handle, Bluecadet. Bluecadet has now grown into a successful multidisciplinary design studio with offices in Philadelphia, NYC, and LA. . They have collaborated with esteemed cultural institutions and brands worldwide, creating immersive experiences that blend design and technology in the realms of art, science, and culture. Clients include: Smithsonian, MoMA. the Metropolitan Museum of Art, NASA, MIT, Harvard, Princeton, Google, Amazon and Nike.
He’s even won an Emmy!
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"I would love to see people feel more empowered to have real art in their world. I think the amount of visual culture, great visual culture, that exists versus the amount that's been disseminated into the world is way out of whack."
Josh Goldblum Tweet
"If something is in a museum, there's usually a reason it's there. And usually, there's a story, and there's a story within the story."
Josh Goldblum Tweet
"We are pairing artists with digital innovation, digital production, to create bespoke digital projects that we're then tokenizing as NFTs."
Josh Goldblum Tweet
"How do you get people to understand how AI works?" You could tell them. You could have all these videos or reading or explainers. Or you could have them participate."
Josh Goldblum Tweet
Josh Goldblum: People, Museums and Resources Mentioned In The Show
Smithsonian American Art Museum
Josh Goldblum: Quotes From The Show
“I would love to see people feel more empowered to have real art in their world. I think the amount of visual culture, great visual culture, that exists versus the amount that’s been disseminated into the world is way out of whack.”
“And the thing that I’ve always loved about museums and the cultural space in general is that there’s usually a lot of depth to it. If something is in a museum, there’s usually a reason it’s there. And usually, there’s a story, and there’s a story within the story. And then there’s something there that’s actually worth digging into.”
“It’s interesting because I think most art curators get where NFTs fit into the overall arch of art history. They’re very used to spotting these trends, and they can discern that NFTs are an actual thing. Like even just as a technology to tokenize digital content, it’s a thing. And they want to get involved in it, but they want to get involved in.”
” I started a project called Art World. And it kind of brings me back to my roots, where we’re working with very established artists, artists that might have a solo show at the Whitney or, that might be showing at the MoMA. And we are basically pairing them with digital innovation, digital production, to create bespoke digital projects that we’re then tokenizing as NFTs. And we’ve sold out our last four drops. We had a piece acquired by the Pompidou. We have another project coming out in September that we’ll be announcing soon with Marco Brembia.”
“How do you get people to understand how AI works?” You could tell them. You could have all these videos or reading or explainers. Or you could have them participate. So we created this experience called collaborative poetry, where you would write a line of poetry, the AI would write a line, and it would go back and forth. And then you were having this sort of creative expression with the AI.
“And in terms of technology, it’s just a tool. I don’t give a shit. I just want to use it to drive the story and to learn and drive people, give them agency to discover things that are really interesting and to find some of these things for themselves and also to empower them to be able to look and explore and dig deeper.”
“This is what we’re trying to feel. We’re trying to evoke an emotion.” A lot of times you go to museums, and they don’t really help set the feeling, you know?”
Check out other episodes on web3, nfts, emerging tech and the metaverse
Reid Blackman AI Ethics / Inder Phull Music In The Metaverse / Leo Nasskau Web3 and NFT Charity / Costantino Roselli Virtual Fashion and The Future of the Metaverse